Samsung has been a dominant player in the display market for years. While competitors offer 5-7 models, Samsung has dozens for every form and function. But that’s not their whole story. They also have extensive lines of cutting-edge notebooks, projectors and printers as well.


To get the word out, Samsung first wanted to recruit new channel partners to help them tell the Samsung story. So we created this colorful campaign to hit these prospective partners right where it counts most—their bottom line.